#171: From Civil Servant to Fully Booked 1:1 Personal Trainer: My Business Mentee Gary Brazil's Inspiring Journey!
Description
In today’s show I interview my business mentee and friend Gary Brazil, a personal trainer who transitioned from a 30-year civil service career to pursue his passion for fitness
Gary shares his journey of overcoming personal challenges, including mental health struggles during lockdown, and how he built a successful personal training business. He emphasizes the importance of patience, self-belief, and authenticity in coaching and marketing.
The conversation also highlights the significance of building relationships with clients and the evolution of Gary's confidence in using social media to connect with his audience.
In this conversation, Gary Brazil shares his journey of leveraging social media for engagement, the importance of idea generation, and tailoring content to meet the needs of his audience.
He discusses the challenges of managing creativity and the significance of mentorship in building confidence in business.
The dialogue emphasizes the need for personal connection in content creation and the value of understanding client demographics to effectively communicate and serve them.
Timestamps:
00:00 Introduction to Gary Brazil's Journey
02:58 Overcoming Challenges and Finding Purpose
05:50 Building a Personal Training Business
09:09 The Importance of Patience and Self-Belief
11:53 Authenticity in Coaching and Marketing
15:11 Growing Confidence and Social Media Presence
22:32 The Power of Social Media Engagement
24:24 Idea Generation and Creativity Management
25:58 Tailoring Content to Your Audience
30:06 Bridging the Gap: Content and Client Needs
32:53 Building Confidence in Business Acumen
36:38 Finding the Right Mentorship Fit
Detail for my six month business mentorship:
https://briankeanefitness.com/mentorship-and-business-coaching
Follow Gary on Instagram
https://www.instagram.com/dubgaz/?hl=en
United States
